Aged between 18-29, this segment are gaining financial independence and saving for the next best thing — either a car, an overseas adventure or for their first home.
They have no dependents and their first priority is furthering their career to support their savings as well as a relatively expensive social and recreational lifestyle.
Protecting income in the event of accident or illness to be able to fund their:
- Savings for home deposit and travel
- Financial independence
Starting an investment portfolio and or a savings plan to work towards:
- Purchasing first home/car
- Travelling overseas
- Education costs
- Building wealth over the long term