Living independently, this segment relies on their income to give them the control and security they want. Aged 30 and above, they are wealth accumulators, working towards savings for their retirement.
This segment has a lot of disposable cash and they choose to spend it on personal image, leisure and travel. They are users of premium credit cards which they pay off each month. Their health and appearance are important to them.
Budgeting, cashflow and debt reduction.
Protecting income in the event of accident or illness to be able to fund their:
- New car
- Savings for retirement
- Investments and negative gearing
- Lifestyle and entertainment
Protecting themselves and their parents against financial hardship in the event of death, disability or major illness by taking out:
- Life insurance
- Total and permanent disablement insurance
- Trauma insurance
Starting an investment portfolio and or a savings plan to work towards:
- Boob jobs and butt lifts!
- Travelling overseas
- Building wealth over the long term using tax effective strategies
Cash Management Accounts
Personal insurance Policies